Important Recall

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Önemli Hatırlatma

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International Conference on New Trends in Communication

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The Schedule of the Conference

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INTERNATIONAL CONFERENCE ON NEW TRENDS IN COMMUNICATION

“Ideas broaden horizons of thought.”

We are glad to announce that as Istanbul Commerce University Communication Faculty we are organizing 2nd International Conference on New Trends in Communication and focus of the conference will be “Entertainment and Product Placement”. Researchers from the fields of advertising, marketing communication, public relations, journalism, cinema, visual communication, new media, digital communication are all welcome to apply the conference.

Conference aims to facilitate academic collaboration among researchers and to outline the underlying factors behind ever-increasing use of product placement in entertainment industry in today’s marketing communication practices. Primary drive of this trend is the latest technological developments in digital communication which makes ROI measurements relatively easy. Rapid changes in the general view of the mediascape triggered serious changes in the entertainment ecosystem. Marketing communication professionals, brands and agencies are not hesitant at all in adopting new means for their good old ends. To present the overall picture of the field and to propose a structural analysis of the current situation regarding entertainment and product placement both from critical and interpretative perspectives will be the main motive of the conference.

Halkla İlişkiler ve Reklam Çalışmaları (HİRE) Dergisi’nin 2. Sayısı Yayınlandı

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2. Uluslararası İletişimde Yeni Yönelimler Konferansı: Eğlence ve Ürün Yerleştirme

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2. Uluslararası İletişimde Yeni Yönelimler Konferansı: Eğlence ve Ürün Yerleştirme Programı

Program için lütfen tıklayın

Keynote

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Taha YÜCEL

(Radio and Television Supreme Council Member)

Keynote

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Dr. Ebru Ulusoy

(Assistant Professor of Marketing at the State University of New York – Farmingdale)

Keynote

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Mehmet Akif Ebiçlioğlu

(CEO of the 3P Product Placement Agency)

Türk Lirası Banka Hesap Bilgileri

İstanbul Ticaret Üniversitesi İktisadi İşletmesi
 
Türkiye Vakıflar Bankası T.A.O.
İstanbul Mercan Şubesi (110)
IBAN: TR73 0001 5001 5800 7300 0549 89
Banka Hesap no: 00158007300054989

Important Recall

Every  participant can send maximum two full Papers to  2nd NTC Conference and accepted full papers  publish  in the conference E-Book.  Also, this conference appropriate to  the YOK Academic Encouragement Criterion and Assoc.Prof. Exams criterions in Turkey.

Önemli Hatırlatma

2. NTC Konferansı’na her katılımcı maksimum iki bildiri gönderebilir ve  kabul edilen tüm bildirileri  konferans E-kitabında yayınlanır . Ayrıca konferans Türkiye’deki YÖK Akademik Teşvik ve Doçentlik Kriterleri’ne uygundur.